Executive and Employee Communications
Tara DeGeorges is a trusted leader to the C-Suite, working closely with senior executives to develop their voice, create their communications approach and consult on change initiatives. A digital-first communications professional, Tara helps connect leaders to their people through a mix of digital channels and unique content, including town halls, social media, employee forums and more.
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Developed memos, strategy letters, presentations, talking points, speeches and videos for C-suite leaders, regularly working with confidential information.
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Produced virtual and in-person webcasts for audiences of 55K and more, partnering with content contributors, video production and legal to deliver each experience.
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Created differentiated employee experiences including contests, campaigns, in-person and virtual events to engage staff around corporate mission and strategy.
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Produced interactive experiences between leaders and employees through channels like Yammer “Ask me anything,” employee forums and business-led Fishbowl initiatives.
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Partnered with creative teams to differentiate C-suite leaders’ internal digital presence with podcasts, selfie videos, travel diaries and microblogs.
Tara at a PwC messaging and strategy workshop.
Corporate Writing
Byline (PwC for Fast Company)
Lead writer-editor for story on return to work by PwC’s Chief Products & Technology officer Joe Atkinson.
Blog (Time Warner Cable)
How-to article for TWC subscribers using the cable provider’s enhanced on-screen TV guide.
Corporate Report (PwC)
Authored introduction to human and tech chapter of PwC’s 2021 Purpose report.
Blog (Time Warner Cable)
Opinion piece on the value of “recycled” TV characters in premium television networks.
Client story (JPMorgan Chase)
Small business spotlight on taco business Dos Hermanos and its expansion through community and corporate networking.
Blog (Huffington Post).
Spotlight on TWC employee and the role of science, technology, engineering and math (STEM) on his career.
Employee Profile (JPMorgan Chase)
Reimagined typical employee spotlight for JPMC’s employee newspaper, ghostwriting a “Letter to myself” for leader Anjum Hafiz.
Thought Leadership (Time Warner Cable)
Corporate blog captures TWC’s five-year, $100 million STEM initiative and White House appearance.
Digital Content & Channel Strategy
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Digital Workplace - PwC
Led the replatforming of PwC’s corporate intranet onto Adobe Experience Manager. As a result of the effort, PwC was able to decommission multiple legacy intranets and provide its 55K employees with a modern, responsive and search-enabled digital workplace.
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Collaboration Rollout - PwC
Served as communications lead and business sponsor for Microsoft Teams and Yammer rollout to PwC businesses, allowing for improved client and employee collaboration through COVID-19.
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Intranet Redesign - JPMorgan Chase
Led firmwide communications priorities for JPMorgan Chase’s intranet redesign onto Sharepoint, working closely with C-suite and editorial leads across commercial, wealth management and investment communications teams.
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Blog Management- Time Warner Cable
Lead editor and producer for Time Warner Cable’s award-winning corporate blog Untangled, serving TWC’s 50K employees and 14m subscribers.
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E-commerce Site - Spanish Suitcase
As founder-owner of gourmet gift shop, produced e-commerce site and authored all copy and content, including original recipes, Q&As with Spanish influencers and travel articles.
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Corporate Marketing - Time Warner Cable
As a leader on Time Warner Cable’s content creation team produced “Every Day at TWC,” a corporate marketing website showcasing 40+ multimedia stories about the diversity of cable careers and the people behind them.
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Channel Strategy - Time Warner Cable
Led digital marketing and channel strategy for Time Warner Cable’s five-year, $100 million commitment to connect young people to science, technology, engineering and math (STEM).
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Blog & Site Management - MTV
Launched website, blog and social strategy for MTV Tr3s, the network’s first channel reaching US-Latino youth and MTV Style, an ad-supported lifestyle vertical featuring trends in beauty and fashion.